Content Marketing Toolbox

Forward Marketing (FM) uses the latest desktop & cloud-based Content Marketing tools & services. 95% of these tools & services we use are cloud-based. Below is a list of the tools & services we use for both our clients & internally for FM. Please submit suggestions regarding this list so we can improve it.

Content Marketing Strategy Tools

If you need to plan before execution, these tools from Palo Alto Software are the “best of class” for their two respective areas.

• Palo Alto Software’s Business Plan Pro
• Palo Alto Software’s Sales & Marketing Pro

Content Production Tools

Forward Marketing uses internally or recommends the following content production tools:

• Adobe Creative Suite
• Adobe Acrobat Professional – PDF files
• Adobe Flash Professional – animations
• Adobe Photoshop – photos
• Adobe Premiere – videos
• KeywordDensity.com
• Microsoft PowerPoint – presentations
• SEOBook Keyword Density Tool

Content Distribution Tools

Forward Marketing uses internally or recommends the following content distribution tools:

• Facebook
• Flickr
• Free Tools
• Hello TXT
• HootSuite
• PitchEngine
• PixelPipe
• Postling
• Posterous
• PRWeb
• SlideShare
• TrafficGeyser
• TweetDeck
• Twitter
• Vimeo and Vimeo PRO
• YouTube

Content Marketing Training & Certifications

Forward Marketing uses internally or recommends the following Content Marketing training and certification courses. For more information, visit our Content Marketing Training & Certification Services page.

• Inbound Marketing University course
• Online Marketing Institute’s Content Marketing course
• Web CEO Search Marketing Professional course

For More Information

Forward Marketing (FM) is a full service marketing firm specializing in Internet “ROI” with complete Content Marketing & Production Services. We also manage the Houston Internet Marketing Forum (HIMF), the Houston Website Designer Forum (HWDF), and related seminars with partners such as the Art Institute of Houston. For more information, see our Contact Us page, our Follow Us social media page, or call 713-449-2000.